Media's not dying, it's changing
Plus: Why did Google come to dominate ad tech?
The vibe shift to normal
The recalibration is underway
News in the information space
Why packaged media is losing ground to individuals.
From CPM to CPS
Publishers need to master the basics of affiliate
Building brands in a creator era
Easy on paper, hard in reality
A refocused Axios
Plus: monopolies and memes
Mass brands without mass media
With Google yet again going back to the drawing board on the fate of the third-party cookie, I’m interested in understanding how publishers are approaching the identity puzzle. Please take this four-question survey. Today's newsletter: * The end of mass media means challenges for mass brands * A conversation
The future of search
Welcome to August. For the past month, I have been taunted by an out-of-office message by a lucky Danish reader who has been off for all of July for "ferie." Welcome back, Jan. This is real aspiration. Today, I wrote about the future of search based off a
The cautionary tale of Nike
Dance with the one you brung
The dark side of performance
There's an incentives issue
Twilight of the hegemon
Maybe those in charge don't know what they're doing
Packaged media vs networked media
The network is the media
Bloomberg Media's approach to product
“Knowing your users is going to become more critical."