Idiosyncratic media
Notes from the Traffic Apocalypse™
Brian Morrissey
Brian Morrissey is the founder of The Rebooting. Prior to The Rebooting, Brian was the President and Editor-in-chief of Digiday for nearly a decade.
The return of brand marketing
Anonymous Brand Marketer is not packing their boxes
The demise of info arb
Requiem for an arb pioneer
Reinventing the Minnesota Star Tribune
A conversation with Steve Grove about leaving Big Tech and embracing local news
Hitting the red button
"Enough is enough"
Substack's conundrum
Are we sure this is a good business?
Notes on the rebundling
Plus: A conversation with Vox Media president of revenue and growth Ryan Pauley
AI optimism in the Riviera
How publishers can create leverage
The reinvention of Cosmo
Plus: confusion on the Croisette
Media is media
Blurring lines
Inside Time's AI playbook
Relying on partnerships
The messy end of the pageview economy
Shoes to drop, decisions to be made