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The Rebooting
Media People

Nov 13, 2025

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10 min read

Media People

What makes a Media Person

Why the NYT won

Nov 11, 2025

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14 min read

Why the NYT won

Chief advertising officer Joy Robbins on why subs and ads mix

Rethinking neutrality

Nov 6, 2025

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8 min read

Rethinking neutrality

Inside The Bulwark's "no conflict, no interest" approach

How Axios segments its audience

Nov 4, 2025

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9 min read

How Axios segments its audience

CRO Jacquelyn Cameron breaks down the five personas

The new trade model

Oct 30, 2025

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8 min read

The new trade model

TBPN's update on an old model

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The Rebooting

Exploring the reinvention of media in a time of great change.

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